Before moving to Bellingham, I was in downtown Chicago (specifically, near Wrigley Field) during a Chicago Cubs game. It was really, really busy. I wouldn't have been surprised to see a mobile billboard on the side of a truck, since I'd been seeing a lot of ads of that type in Chicago for quite some time, but I spotted something I'd never seen before: A bicycle towing a digitally printed billboard from PedalAds.com. That, I thought, was a very good idea. The cost of starting up such a business would be a lot lower than the cost of starting a business which would rely on internal combustion engines, and therefore, it might be within the realm of possibilities even for someone such as myself. It would also be "eco friendly".
www.pedalads.com
Later, while researching this option via the web, I found other options which would be even more affordable for me, such as back billboards and banner backpacks. For samples of such signs, see the following links:
http://www.pointofpurchasestore.com/banner-back-paks-p-270.html?cPath=1_10_471
http://www.pointofpurchasestore.com/outdoor-graphics-walking-billboards-c-1_10_1164.html
http://www.displays2go.com/Category.aspx?ID=4438
http://www.mybannerguy.com/backpack-advertising-banners.html
http://www.bpbillboards.com
Nearly everybody in retail business needs advertising of some kind (even though there is a very small number of people who can survive primarily through the use of "viral marketing" or a reliance on websites and search engine optimization), and advertising of this nature offers a lot of value in comparison with somewhat more traditional forms of advertising. Even if one relies heavily on the web, mobile ads can be a great way to supplement the search engines in terms of publicizing one's web site.
Therefore, I intend to start offering such services here in the Bellingham and Whatcom County area in Washington. More information will be posted here in the very near future.
A blog pertaining to the use of backpack billboards (and banners), bicycle billboards (on trailers) and other types of mobile advertising, in Bellingham, WA and possibly elsewhere.
Tuesday, October 4, 2011
Monday, October 3, 2011
About Impact Mobile Ads
Welcome to my new web site for Impact Mobile Ads. As you can see, my initial web site will be in the form of a free blog, for the obvious reason that I need to keep my expenses low in the early stages of starting the business, so that I can spend most of my money in ways which will help to insure that my customers and clients receive maximum value for their advertising dollars. Blogger.com limits one to a maximum of ten static "pages", but provided that I organize this site well, that should suffice for quite some time, especially if I supplement the information on my pages with downloadable PDF files, and with clearly labeled and intelligently categorized links in the "side bar" for the blog. Eventually, if necessary, I also intend to supplement the blog site by adding a more comprehensive web site.
Impact Mobile Ads is a new business-to-business service focused primarily on the use of billboards and signs delivered to potential buyers and clients by means of "green" (ecologically friendly), comparatively economical options such as bicycle trailers, as well as backpacks designed specifically for the purpose of enabling pedestrians to transport such signs to a wide variety of events and locations. Reasons for starting this business include the following considerations :
Impact Mobile Ads is a new business-to-business service focused primarily on the use of billboards and signs delivered to potential buyers and clients by means of "green" (ecologically friendly), comparatively economical options such as bicycle trailers, as well as backpacks designed specifically for the purpose of enabling pedestrians to transport such signs to a wide variety of events and locations. Reasons for starting this business include the following considerations :
- Very low business startup costs.
- Compatibility with the growing trend towards "green" methods of business operations. which seem to be particularly popular here in the area of Whatcom County and Bellingham, Washington.
- Need for flexibility in terms of placement of ads where they are most likely to be seen, even in areas where other types of signage are often hindered by public sentiment and/or legislation.
- Need to present ads in a manner which is also compatible with the printed distribution of literature, product samples and so forth.
- Low costs for clients and customers of this service, in comparison with the high value offered.
- Significant income opportunity for "sign bearers" and for those who invest in the business in other ways (such as helping to fund the acquisition of the equipment which will be needed in order to run and then expand the business. Very little is necessary (in terms of specialized education and skills) in order to perform this service. Mostly, what's needed is the willingness to work hard! In that respect, I consider Impact Mobile Ads to be a significant contribution towards the goal of helping those who have been hard hit by our nation's economic difficulties.
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